In Motorola Believe That Samsung Might Be Less Relevant, as Happened with Nokia or BlackBerry

We were reviewing how were the leading manufacturers on the market in the last quarter. We note that thanks to Motorola, Lenovo It could stand as the third manufacturer in the rankings, thanks to the ten million units sold, amounting to from the American company.

We are talking about an increase of 118% compared to the same period of last year, so it is good make of Lenovo, or by collecting fruits of it worked for Google, Motorola has a hopeful future ahead. In Lenovo considered that in four quarters could return to make Motorola a profitable company.

To achieve this, they have to grow around the world, return to markets where they were previously, and become strong in those where it is growing. The first important step have given you returning to China with the best artillery: Moto G, Moto X and Moto X Pro.

In an interview with Forbes to Rick Osterloh, Chief Operating Officer of Motorola, talks about some details of expansion and growth, showing in a relevant place in the industry. In fact, it is considered the market leader could be less relevant as the future, as it was the case with Nokia and BlackBerry. They must be prepared to assume future positions of leadership, together with Lenovo.

The competition sells overpriced

Another very interesting thing has to do with the type of product that they offer, and who continue to do so. It explains that success consists of being able to sell products from upper to lower prices ranges.
“Every seven years, which was considered as a market leader, left. “We live in times of changes in which customers have given account that don’t have to pay $600 to have a first class phone”, Rick Osterloh.

While the company was under the arms of Google, reduced their performance ten markets, now the number is growing up to fifty, and the idea is that during 2015 to reach fifteen more. They also remind us that this year they have to get substitutes for Moto G and Moto E, as well as a super phone with Snapdragon 810.

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